Tourism
Development of the bicycle in all its forms
Cycling is good for your health, it’s good for the planet
Tourism is a sector in perpetual “R” evolution. Its future remains difficult to predict as long as it is integrated by both economic and social elements, both international and local. What is certain is that cycling is positioned as the leader and that the tourist offer seems to be tending towards an optimization of full-inclusive field services.
Today the customer wants to live an experience alone, as a couple or as a family, with the fewest possible constraints within the framework of a trendy or even “full inclusive” service offer focused on well-being.
Philosophy about cycling
According to a study carried out in Denmark, the country of cycling: people who ride muscle bikes (not electric bikes), in Copenhagen, have 1.1 million fewer sick days. Cyclists reduce their CO2 emissions by 20,000 tonnes per year on average. Every kilometer cycled instead of car means €1 gained in terms of health benefits.
This study shows that if all Danish cyclists did 10% more muscle cycling on an annual basis, an additional health gain would be quite surprising:
- 267,000 fewer sick days.
- 6% less traffic congestion in major cities.
- DKK 1.1 billion saved in the public healthcare system.
In Denmark, a cycle highway is being developed…
Crédit photo © : Richard BORD | Marc REBUTTINI | Olivier LEBLOND | Alban PERNET | TAM TAM | Eric BARONE